Types of Franchises
pA Franchise System can be a very effective way to open and operate a small commercial enterprise, especially for those without a lot of experience in operating and owning their own business. There are many advantages in using a Franchise System, such as, turn-key operations; an established a href=http://www.businessconsultingabc.com/Developing_and_Writing_A_Winning_Marketing_Plan.htmlMarketing Plan/a and a href=http://www.businessconsultingabc.com/Writing_An_Effective_Business_Plan.htmlBusiness Plan/a; large corporate support; lower learning curve; established accounting, cost control and management systems; a strong a href=http://www.businessconsultingabc.com/Strategic_Plan_For_Business_Success.htmlStrategic Plan/a; brand identification; training programs; national and regional advertising; customer service programs; market trend responsiveness; supplier and vendor discounts; among others. However successful Franchise Systems are expensive. The fees / costs consist of a franchise fee, royalty fees and start-up costs.nbsp; So it is very important to have a solid due diligence process in place to determine if a particular Franchise Opportunity is right for you, and whether the costs to establish and run the franchise match the effectiveness of the Franchiserrsquo;s Package Offering./p
pstrongThe Different Types of Franchising Systems/strong/p
pstrongemProduct amp; Service and Trademark Franchises/em/strong/p
p The franchisee is granted the right to sell a well branded product or service. Most of these franchisees will concentrate on selling one franchiserrsquo;s product or service offering, thereby indentifying and branding their business with the franchise. Examples include:nbsp; Automobile Dealerships, Gas Stations, Soft Drink Bottlers, etc.nbsp; The franchiser exercises little control over the franchiseersquo;s business, with the product/ service integrity being the preeminent concern of the franchiser./p
pemThe Structure and Responsibilities/em/p
p– Franchiser provides a Standardized Product/p
p– Franchisee Pays Franchise Fees and Responsibilities include:/p
ul
liMarketingnbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp; /li
liTraining /li
liControl System /li
liOperating System /li
liAccounting System/li
liBuilding, Equipment, Signage/li
/ul
pstrongemBusiness Format Franchises/em/strong/p
p The franchiser grants the franchisee the right to utilize a marketing system that is proven and turnkey. Substantial guidance and assistance is provided by the franchiser.nbsp; Types of franchises include Restaurants, Retail, Hotels, Business Services; Automotive Products, Parts and Services; Convenience Stores; Entertainment Centers and so on./p
pemThe Structure and Responsibilities/em/p
p– Franchiser provides:nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;/p
ul
liBuilding Plans/li
liEquipment amp; Signage/li
liMarketing System/li
liBusiness Plan/li
liOperating System/li
liTraining Personnel/li
liAccounting System/li
liControl Systems/li
/ul
p– Franchisee provides:/p
ul
liFees/li
liCompliance/li
liReporting/li
/ul
pstrongAbout The Article Writer/strong/p
pstrongemFrank Goley/em/strong has a diverse and varied experience base as a business consultant, business turnaround consultant, business plan expert, business plan writer, business coach, small business consultant, business planner, marketing consultant, online marketing consultant, seo consultant, and business plan consultant for strongemABC Business Consulting/em/strong. Frank is considered an expert in writing, developing and implementing business plans, business turnaround plans, funding business plans, marketing plans, strategic plans and web marketing plans. Frank offers comprehensive business consulting, business coaching, business turnaround consulting, along with web seo, web development and web marketing consulting, to small and medium size companies. Frank is the author of a business plan book, strongThe Comprehensive Business Plan Workbook/strongem ndash; A Step by Step Guide to Effective Business Planning/em, and he has over 50 published articles and e-books on business success strategies. He also writes the Business Success Strategies Blog and publishes the Business Success Newsletter./p
